Ocean Park is turning 40 years old this year and it wants to bring in homegrown guests to build memories with.
From January 11 to 22, Ocean Park will give away 4,000 tickets worth HK$40 each day to Hong Kong residents — those with Hong Kong ID through the Park’s official website www.oceanpark.com.hk. Adult and child tickets will be priced the same at HK$40 and each transaction can buy up to four tickets.
Hong Kong ID, along with e-ticket generated in the online purchase, must be provided by guests upon entering the Park.
So far, after the promotion was launched at 4pm on January 11, online ticketing scene is reminiscent of Standard Chartered Bank Marathon or Fanfare incidents where overwhelming response has bogged down the system and prompted the standard boilerplate announcement.
Is there a way to minimize or eliminate this? Maybe spread the 4000 tickets across the day and release 166 tickets per hour, enabling people to choose which time they assume is less congested?